As Assistant Director of Graphic Design for UF Panhellenic, I created weekly social media graphics promoting events, initiatives, and key moments within the Panhellenic community. I also contributed to the development of the 2025–2026 recruitment branding guide, helping define the visual system through color palettes, typography, overlays, and supporting graphic elements. In addition to digital content, I designed branded merchandise that extended the identity into physical touchpoints, reinforcing consistency across both online and in-person experiences. This role strengthened my ability to design within an established brand while adapting visuals for multiple formats and audiences.
Activities Director's Board Showcase
15K Followers Appreciation
2024 Recap
As part of this recruitment season, I created templates on Photoshop Instagram Story Highlights to correspond with this year's theme, More Than a Moment. Using the colors and fonts of the branding guide, each subcategory had its own highlight where each chapter would showcase how they embrace that "moment". Additionally, I developed other materials needed to promote formal recruitment.
